Chocaholics rejoice!

18 Jan 2010|Kelli Peterson

Kraft and the Rainforest Alliance are partnering to bring a premium dark chocolate to a store near you! Cote d’Or will contain coca from farms that meet Rainforest Alliance Certified standards and will first roll out in Belgium and France this year before arriving in 9 other countries including the U.S. and Canada. The sustainable chocolate will also be added to Kraft’s Suchard brand chocolate in Switzerland and Austria.

Kraft has been in partnership with the Rainforest Alliance since 2005 and has committed to using 30,000 tons of the certified sustainable cocoa beans by the end of 2012. Kraft is one of first the major international brands to make a commitment of this level to chocolate. Mars made an announcement last year to commit to sustainable chocolate products by 2020 and Cadbury’s chocolate products in the UK and Ireland currently carry the FAIRTRADE seal.

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